Category: Course

Certificate in Advanced Typography:
Multilingual

12 hours 27 February; 6, 13, 20 March 2021 (Saturdays) Register

Reconciling the linguistic, anatomical and aesthetic differences between the Hanzi (Chinese) and Latin scripts to create optimal reading experiences for different genres of typographic communications.

This course concerns the typographic design of multilingual documents. Complex issues related to the navigation of information arise when two scripts that are linguistically and visually very different need to coexist in the same environment. It will look at the spatial patterns and graphical considerations when a logographic script (Hanzi) is combined with an alphabetic script (Latin). Print, screen and spatial application of multilingual typography will be considered. Principles of multilingual typography will be put into practice, combining aesthetic and digital craft skills using an industry-standard software.

Course content

  • Theory of Hanzi–Latin multilingual typography
  • Aesthetic and digital craft skills
  • Multilingual typographic design practice

Learning outcomes

Upon completion of the programme, learners will be able to

  • describe the issues and theories related to Hanzi–Latin typography
  • devise effective spatial organisation and graphic cueing systems for multilingual information
  • make appropriate typographic design decisions for multilingual information based on communication goals, users’ needs and other contextual requirements
  • apply aesthetic and digital craft skills related to multilingual typography for different applications using industry-standard software

QF level 4
QR registration no. 20/000475/L4
Validity period 15/07/2020 to 31/08/2021

Certificate in Advanced Typography:
Designing for Reading

12 hours 9, 16, 23, 30 January 2021 (Saturdays) Register

Typography is not just about the styling of text; it shapes how we read and engage with information. This course explores what makes typography work for reading and the advanced craft skills that enable that.

This course takes an in-depth look at the technics and thinking behind good typography that works. The focus is not type as a conceptual or expressive element, but a lucid vehicle for textual content to support different contexts and modes of reading. Digital craft knowledge will be complemented by theory of typography and document design. Suitable for practising communication designers who are interested in elevating their craft skills and typographic knowledge for creating usable and aesthetically sound documents.

Course content

  • Theory of typography and document design
  • Aesthetic and digital craft skills
  • Typographic design practice

Learning outcomes

Upon completion of the programme, learners will be able to

  • describe the typographic and document design theories that make typography work for supporting reading
  • apply aesthetic and digital craft skills on character, paragraph, list, table, object and page levels using industry-standard page layout software
  • make appropriate and informed orthographic and typographic decisions when designing with complex text matter to support different modes of reading

QF level 4
QR registration no. 20/000474/L4
Validity period 15/07/2020 to 31/08/2021